FLORMAR
Flormar redefines its identity through a return to its origins, where Flor meets Mar, land meets sea.
Born in Italy and shaped in Turkey, the brand finds its common ground in the Mediterranean.
This shared territory becomes the foundation of a new narrative: a solar, sensory brand rooted in nature and lived moments. Through “Moments in Mediterranean”, beauty is expressed as a feeling, an instant suspended between earth and water.
Rooted in the Mediterranean, Flormar reconnects with its origins through a solar and sensory brand narrative. Moments in Mediterranean celebrates beauty as a lived moment between land and sea.
Client: Flormar
Year: 2024
Role: Concept & Art Direction
Agency: Malherbe Paris